As the years rolled by, the company started consolidating its business. In 2004, one of its companies – RMG Polyvinyl India Limited – faced a strange opportunity – an old closed factory looking for someone to turnaround its fortunes. The now not-so-young Arvind Goenka accepted the challenge once again. He modified old machines, modernized the work force and injected some old-fashioned self-belief in its employees to fashion yet another spectacular turnaround.

From a production figure of just 4 million sq. mtr. (6000 MT), the company increased the production figure to more that 17 million sq. mtr. of PVC floor covering, a phenomenal 5 times increase, in just 10 years.

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