Founded in 2006, Iraya derives its name from the Sanskrit word meaning “from the Earth”. Initially focused on harnessing nature’s best, we’ve evolved to embrace a deeper purpose – giving back to the planet. Our 2024 vision reflects this ethos, balancing the benefits we derive from the Earth with our commitment to sustainability and regeneration.

With a family heritage in Ayurveda and cosmetics since 1980, Iraya Life blends ancient wisdom with modern innovation. Inspired by how traditional practices are embraced globally, we envisioned a natural skincare brand that marries the efficacy of Ayurvedic recipes with the aesthetics and convenience modern consumers...Read more