The work of SOS Children’s Villages is based on children’s rights. The United Nations Convention on the Rights of the Child is a reference for any NGO working with and for children and therefore for SOS Children’s Villages of India. SOS Children’s Villages of India works in the spirit of the United Nations Convention on the Rights of the Child and promotes these rights through its unique family based care model across 22 states in India.

Since its inception in India, advocating child's rights has been an integral part of SOS Children's Villages's endeavour of providing a loving home to every child in need of care and protection. 

Every child deserves a memorable childhood, having the chance to just be a child thriving in a conducive environment. He or she deserves a caring family and an emotional patronage to grow into a better individual. This is exactly what SOS Children's Villages of India stands for. A loving home for every child.

Some of the key highlights of the past years can be read as follows:

- SOS Children's Villages of India was invited by Delhi Commission for Protection of Child Rights to spoeak on "Strengthening Family Care programme" on 10th December 2013. SOS model of care was presented during the session on "Foster care and community based care".

- The organization actively participated in National Consultation on United Nations - Stakeholders Workshop: Developing the agenda post 2015 MDG (Millenium Development Goal). It also participated in a seminar on creation of National Action and Coordinating Groups on Violence Against Children (NACG) in India which was organized by UNICEF.

- Two state level seminars, one in Bhopal and the other in Bangalore on "Child's Right to Quality Care" were organized during the year. About 70 representatives from various Government Departments, INGOs, NGOs and other stakeholders participated in the seminar at Bhopal. The seminar in Bangalore was done in collaboration with the Department of Women and Child Development, Government of Karnatka. The seminar brought together 100 participants from child care NGOs, UNICEF, WCD department, Government of Karnatka and media.